Dokument: CSR in Banking - Managing Stakeholder Claims under Bounded Rationality

Titel:CSR in Banking - Managing Stakeholder Claims under Bounded Rationality
URL für Lesezeichen:https://docserv.uni-duesseldorf.de/servlets/DocumentServlet?id=40680
URN (NBN):urn:nbn:de:hbz:061-20161212-111838-3
Kollektion:Dissertationen
Sprache:Englisch
Dokumententyp:Wissenschaftliche Abschlussarbeiten » Dissertation
Medientyp:Text
Autor: Tenorth, Julian [Autor]
Dateien:
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Dateien vom 10.12.2016 / geändert 10.12.2016
Beitragende:Prof. Dr. Börner, Christoph J. [Gutachter]
Prof. Dr. Reimsbach, Daniel [Gutachter]
Dewey Dezimal-Klassifikation:300 Sozialwissenschaften, Soziologie » 330 Wirtschaft
Beschreibung:The present study poses three research questions: First, what is the meaning of “CSR” in banking? Second, how do the CSR activities of banks affect the decisions of their investors? Third, what is the impact of bounded rationality on these investment decisions?

A theoretical discussion tackles the first research question by looking at the meaning of CSR from a general perspective. The resulting suggestion is to operationalize – rather than define – corporate social responsibility in terms of voluntariness beyond legal obligations, integration of activities within a company’s regular operations, and the management of stakeholder claims. In addition, It establishes a framework in which banks can implement CSR activities via both bank-internal and bank-external – or lending – measures to address the claims of primary and secondary stakeholders and are impacted by different interaction factors such as reputation. A CSR survey study in particular suggests the salience of primary stakeholders’ claims and the effectiveness of bank-internal action programs.

In response to the second and third research question, the findings of an experimental study suggest that, first, CSR activities are taken into account by investors and, second, CSR carries the potential to trigger, reinforce, or mitigate systematic biases and heuristics in investment decisions.

From a scholarly perspective, these results generate a set of novel insights which contribute to the sparse body of academic literature. The field of research at the intersection of CSR, banking, and behavioral science therefore constitutes a reasonable combination, which has not yet been covered in depth. In addition, CSR practitioners are provided with an actionable
methodology to identify, classify, and prioritize the claims of key stakeholders as well as to evaluate their CSR activities and the methodological blueprints to be able to take things further.
Lizenz:In Copyright
Urheberrechtsschutz
Fachbereich / Einrichtung:Wirtschaftswissenschaftliche Fakultät » BWL, insbes. Finanzdienstleistungen
Dokument erstellt am:12.12.2016
Dateien geändert am:12.12.2016
Promotionsantrag am:20.09.2016
Datum der Promotion:09.12.2016
english
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